About
LAY’S® Do Us A Flavor™ campaign is an open invitation from Lay’s, an American snack food company, to create a new flavor and submit ideas to the company. The campaign’s main site is Do Us a Flavor.com
Origin
The “Do Us a Flavor” campaign began receiving entries on Janurary 13th, 2014 and supports submissions directly from the website, Twitter, text message, and Facebook. Joke flavors ensued.
Spread
(Researching)
Joke entries created to be unappealing or bizarre have gained popularity on Tumblr.
(need original/oldest post)