About
Make-up tutorials are YouTube videos in which the vlogger demonstrates tricks and tips on how to apply certain types of make-up.
Origin
One of the earliest makeup tutorial videos uploaded to YouTube was posted on November 22nd, 2006, by YouTuber Sandy Gold.[1] The video titled “Sandy’s 10 min. Flawless Face” features Gold demonstrating how to apply a quick and basic makeup look. As of April 2014, the video has over 260,000.
Spread
Gold’s next tutorial, which she uploaded on November 28th, gained over 4.8 million views as of April 2014. Several of the most popular makeup tutorial creators joined YouTube in 2007 including Michelle Phan[2] who uploaded her first video on May 20th, 2007.
By 2010 Makeup tutorial channels had become so common niche makeup sites such as MakeupFiles[3] began publishing roundups of the most popular channels. On June 16th, 2011, The Daily Dot[5] profiled the phenomena of YouTube makeup tutorials in a post titled, “I feel pretty: How to get a YouTube makeover.” In 2012 more popular sites published round ups. On February 12th, 2012, Mashable[4] posted, “Top 10 YouTube Beauty Channels to Follow,” and on April 19th, 2012, the IBTimes[6] posted, “Top 10 Makeup And Hair YouTube Gurus To Help Beautify Your Life.”
External References
[1]YouTube – Sandy Gold
[2]YouTube – Michelle Phan
[3]Makeup – 5 Best Makeup Tutorial Artists on YouTube
[4]Mashable – Top 10 YouTube Beauty Channels to Follow
[5]The Daily Dot – I feel pretty: How to get a YouTube makeover
[6]IBTimes – Top 10 Makeup And Hair YouTube Gurus To Help Beautify Your Life