Mentos commercial parody
About
This meme is a collection of parodies which consists variety of content: from home made to montages of movies, animation or TV shows. The main objective is to spoof the commercial and the main idea of it, though some versions do not have any reference to mentos until the very end, in a sense, enforcing the idea that you can advertise anything no matter what.
Origin
Mentos Commercial Spoof was first discovered in 2006 at Youtube channel, when with the original 90’s commercial came its parody version. It is however unknown if older versions of parodies exists.
First notable example (and probably the first to recognize the potential of the meme) was FND Films made “Magic mentos” which main target was the commercial theme song.
Structure
The structural body consists of the problem, solution and ending, which are in many successful videos, specific (though there are exceptions).
The beginning shows a problem, which cannot be solved by simple means
The solution is divided into two parts – inclusion of mentos and quick find of the solution and its execution by any means necessary.
The ending shows the consequences and is ended by still shot of a person making pose, gesture or is a still shot of person in mid action. The shot is in most cases a montage with Mentos slogan “Mentos – The fresh maker”
The main song that is used in the spoofs is from 90’s mentos commercial that is found in 2007 (interestingly a year after the appearance of the parody)
Spread
The gag spread and variety of spoofs popped in the “Youtube” space. Many were home made by various people, but the most popular and most frequent were parodies which used footage of famous films and series, starting from Star Wars to Scarface, to American Psycho.
Today, about 46 thousand entries of “mentos commercial parody” can be found on YouTube alone.
Search Interests
External References
[1]CraveOnline – 5 Best Mentos Commercial Spoofs / Posted on May 7th, 2012
[2]. Adweek – ‘Breaking Bad’ Mentos Commercial Is Fresh, Full of Life / Posted on August 27, 2012
[3]. Humor’s Office – Top 10 Classic Mentos Commercials / Posted on September 13, 2010